FOR SALE – Freehold Beach Resort and Sports Complex development
• The Uprising is a multi-award winning beach resort in the Fiji Islands
• Approx. 20 acres prime freehold land
• Significant Beach frontage
• Significant main Queens Highway frontage
• 24 bures plus 20 bed dormitory
• Central bar, restaurant, pool and conference facilities
• Unique sports facility with International standard Rugby field
• Approx. 6 acres of land still undeveloped
The Resort is located in Pacific Harbour, also known as the Adventure Capital of Fiji. Pacific Harbour is part of the Pacific Coast region as designated by Tourism Fiji.
The Uprising Beach Resort covers a number of spectrum’s of the accommodation market, thereby offering travelers a comprehensive selection of accommodation styles including Dormitory, Traditional Bures and up-market Villas all within the Budget accommodation range.
The Resort is a leader in tourism within its market having won an award annually from the AON Excellence in Tourism since its inception in 2007, including three years in a row for Best Budget Resort and in 2012 for being Best Quality Resort, and the most recent at the ANZ Tourism Excellence Awards in 2016 for being the Best Budget Resort.
The Uprising International 7s Rugby tournament was started in 2010 with the resorts own rugby team competing with teams from around the world. This gave birth to sports tourism as a new and exciting market for our resort. Developed in this sector and now boast a range of sports facilities including an international-sized rugby field development to an International Standard Artificial Rugby Turf as well as what is one of Fiji’s finest resort gyms. Our movement into the sports tourism sector most recently allowed us to accommodate and provide a training ground for the famous Fiji 7s Rugby team who went on to become Fiji’s first Olympic gold medalists.
After managing the resort for the last 15 years the owners are ready to move on and pass the continued development of this exciting project to new fresh investors. Having established a successful resort business which has its own management team and more recently developed the strong sports and in particularly rugby connection. However, there is still much potential with approx. 6 acres of land left to develop.
For example the commercial opportunities for retail etc. with the road frontage being on the main Queens Highway that connects the capitol of Suva to the International Airport in Nadi. This particular stretch of road has seen much development lately with the introduction of retail and commercial entities like Grace Roads and Fiji Distilleries etc. opening up close to the resort.
Further strong confidence in the area can be witnessed with several other recent developments including an investment in excess of F$100m for the local Pearl Resort and Spa with its new deep water marina and new wings of rooms.
The world famous Ultiqa time share group has recently acquired the Fiji Palms property adding new rooms and facility’s to its offering.
All of this is in the same 2km stretch of highway which forms Pacific Harbour. When you add this to a 18 hole Trent Jones designed championship golf course, world famous diving, surfing and eco tours to waterfalls etc. there is no doubt that Pacific Harbour has much more than most destinations when attracting overseas tourists.
Having dealt with the Covid Pandemic diligently the expectations for Fiji when the borders reopen are very positive. In fact a recent survey published by renowned German based travel agency ‘Tour Lane’ shows Fiji as the number one safest place to visit ahead of countries like Canada and Japan once borders re-open. The Fiji government is also very keen to attract new investors and have already tabled many concessions and sweeteners.
A bank approved valuation in June 2020 took a mix of a summation and comparative market approach and arrived at a value of F$18.4m (approx. US$9m). Since that time a further F$3.9m has been invested in the new sports facility developed to a world class standard.
The overall valuation is F$22.3m and offers at 10% under this valuation will be considered.
The current owners are prepared to look at a range of options to facilitate a purchase by the right investor, including vendor financing up to 40% of the amount, looking at joint venture options and making themselves available on a consultancy basis etc. so let’s talk!
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